| Viral marketing is probably the number one method for | | | | sentence was an ACTUAL working example |
| generating traffic and sales - IF it is set up | | | | of how to weave in a link.3) Maximum Return For |
| properly.Take the case of a viral ebook - which | | | | Both PartiesYou need to get the rebranding balance |
| means a book that | | | | right.If you give away an ebook and allow all the |
| can be passed from one person to another bringing | | | | affiliate |
| benefits (profits) for each party in turn.How is this | | | | links to be rebranded that is a great deal for the |
| achieved?The basic concept is that the book contains | | | | rebrander - but what do you get out of it? No affiliate |
| links to | | | | commission, just subscribers maybe for your mailing |
| affiliate products. When a reader of the book makes | | | | list |
| a | | | | if you have a sign-up form in the book.Conversely if |
| purchase from a link then the affiliate receives the | | | | you hand out only a few affiliate links |
| commission.The creator of such a book will allow | | | | for rebranding then that provides little incentive for |
| some of the links | | | | the rebrander to distribute the book.Ideally what you |
| to be 'rebranded' which means a person (who we will | | | | want is the maximum motivation for your |
| refer to as the rebrander) can replace them with his | | | | rebrander which would be* to allow free rebranding* |
| own | | | | to allow ALL the links to be rebrandedbut in a way |
| affiliate codes thus collecting commission. This is the | | | | that you can still benefit.Can that be |
| obvious incentive for him to pass the book around | | | | possible?Fortunately it is, using any of 3 different |
| and | | | | methods* if the links in the book are for your own |
| begin the viral progression.If we want to maximize the | | | | products* If the links are for products for which you |
| benefits for everyone and | | | | have |
| create the perfect viral ebook we need to have | | | | resale rights* If the links are for 2-tier affiliate |
| THREE | | | | programs so that |
| key factors in place.1) Wide DistributionThere are | | | | you collect the 2nd tier commission when a rebrander, |
| many permutations in the ways that you can | | | | who has signed up under you, makes a saleAnd so, if |
| offer an ebook. It can be free or paid, and for either | | | | you use these techniques you can begin a |
| option you can charge for rebranding or offer it free; | | | | viral marketing campaign which will continue to |
| plus you can have part customization or full | | | | generate |
| customization. On top of that, for a paid book you can | | | | traffic and sales with little on-going effort on your |
| offer resale rights and even the right to grant resale | | | | part.EXCEPT for two issues we need to resolve1) |
| rights.Let's keep it simple.What we want is the widest | | | | What happens if everyone rebrands the book and |
| possible distribution so that | | | | only |
| we get the most commission from the affiliate links.So | | | | makes purchases from their own copy?Well, I have |
| we will have a FREE book and FREE rebranding | | | | found that in practise only a minority (say |
| rights.2) Quality Affiliate LinksIt goes without saying that | | | | 10%) will take the time to rebrand a book which |
| your book should contain | | | | means |
| good content on a topic of interest.But will readers | | | | that the majority (90%) will be reading your book and |
| click on those affiliate links ?The answer is 'NO' if you | | | | purchasing from YOUR links.So only 10% will be 'lost' |
| copy the poor example of many | | | | to you . . . or are they?2) Suppose you plan to produce |
| authors, for instance:- have you ever opened an | | | | a viral book. It's about |
| ebook and been faced with a | | | | a popular topic - so it's bound to have a wide |
| barrage of affiliate links?- or seen affiliate products | | | | circulation - but you can't find any of the three types |
| which have nothing to do | | | | of suitable links to put in the book, i.e. links to a |
| with the theme of the book ? For example in a book | | | | product of your own, to products with resale rights or |
| about | | | | for 2-tier affiliate programs.Is there a solution?Yes - |
| hypnotism you get a link to a web hosting | | | | there are answers to both problems in my book "101 |
| company.So what is the best way?The secret is to | | | | SuperTips" - they are actually tips 100 and 101.As you |
| have highly relevant links and weave | | | | might expect this book is free, with valuable |
| them naturally into the content in a low key style | | | | information linking to highly relevant products, and you |
| without appearing to push for a sale. So when you | | | | can rebrand it, again for free.By all the rules above it's |
| discuss a particular topic and want to show where | | | | a candidate, I hope you |
| more | | | | agree, for 'the perfect viral ebook' and a profitable |
| detail can be found, or how a particular problem can | | | | source of revenue for you.Harvey is the author of |
| be | | | | several viral ebooks including |
| solved, that's where you can mention the affiliate | | | | 101 SuperTips, a collection of unique Internet Marketing |
| product as a source of further information. If you | | | | tips, which you can collect at |
| want | | | | a further example of viral marketing you can |
| to see really good examples of how to do this read | | | | reproduce this article and change the URL to point to |
| the | | | | your own rebranded version. |
| free book at the end of this article.See - that last | | | | |